Copywriting For Beginners Guide

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Copywriting For Beginners Guide

The Ultimate Copywriter's Handbook to Writing Powerful Advertising, Sales and Marketing Copy

Sales and marketing

Author: Robert Alderman

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Language: English

Published by: Mihails Konoplovs

Published on: 17th February 2015

Format: LCP-protected ePub

Size: 20 pages

ISBN: 9781683050759


Copywriting

Copywriting refers to a copy written for advertising and publicity purposes and aims to convince or compel the target audience.

Copywriting services are offered by marketing and advertising agencies and utilized by commercial organizations to promote their ideas, brand, product or services.

The purpose of copywriting is to get across a message in such an effective way that it not only reaches to its target audience but helps shape a favorable opinion as well and eventually leads to a desirable action.

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