Don’t restrict your creative property to one media channel. Make the essential leap to transmedia!

From film to television to games and beyond, Storytelling Across Worlds gives you the tools to weave a narrative universe across multiple platforms and meet the insatiable demand of today’s audience for its favorite creative property.

This, the first primer in the field for both producers and writers, teaches you how to:

Employ film, television, games, novels, comics, and the web to build rich and immersive transmedia narratives

Create writing and production bibles for transmedia property

Monetize your stories across separate media channels

Manage transmedia brands, marketing, and rights

Work effectively with writers and producers in different areas of production

Engage audiences with transmedia storytelling

Up-to-date examples of current transmedia and cross-media properties accompany each chapter and highlight this hot but sure-to-be enduring topic in modern media.