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This book enables students to grasp the holistic enterprise of social media as it pertains to social, legal, marketing, and management issues. The book also helps students better understand the research process in social media scholarship and make connections with academic research and applied practice in sport studies.
Social Media in Sport
Social Media in Sport Marketing
Social Media in Global Sport
Sport and Social Media in Business and Society
Contemporary Issues in Sports Marketing
Routledge Handbook of Sport and Social Media
Sport, Social Media, and Digital Technology
Communication in Sport Management
Leveraging Brands in Sport Business
International Sport Marketing
Sport Management
Sport Tourism
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