Service Design and Delivery

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Service Design and Delivery

How Design Thinking Can Innovate Business and Add Value to Society

Hospitality and service industries

Author: Toshiaki Kurokawa

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Language: English

Published by: Business Expert Press

Published on: 10th August 2015

Format: LCP-protected ePub

Size: 1 Mb

ISBN: 9781606497852


Overview

This book explains the design thinking approach both for designing new services and delivering the services. This approach itself can be applied to areas other than pure services, because it contains the innovative and intrinsic ingredients that can be applied to any human activity.

Topics Covered

The book will cover topics such as mindset and preparation for service design as well as prototyping and testing the service design.

Introduction and Toolkits

Introduction on design thinking is discussed and design thinking toolkits are provided - a useful tool for the reader to implement. Both IDEO's Design Thinking for Educators Toolkit and Innovation Leadership Board's Playbook for Strategic Foresight and Innovation are discussed in detail.

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