Music, Management, Marketing, and Law

$133.99

Taxes may apply at checkout.

Music, Management, Marketing, and Law

Interviews Across the Music Business Value Chain

Music Economics Business innovation Sales and marketing Entertainment and media law Social and cultural history

Author: Phil Graham

Dinosaur mascot

Collection: Music Business Research

Language: English

Published by: Springer

Published on: 25th March 2019

Format: LCP-protected ePub

Size: 471 Kb

ISBN: 9783030021436


Collection Overview

This collection of interviews captures a period of historic change for the global music business along with a wealth of professional knowledge that extends from the late 1960s through to late 2012 when the interviews were conducted. They record the experiences and insights of people who helped to shape a global business that is quickly passing into history and transforming into something entirely new, often because of decisions the interviewees have been directly involved in making.

Content and Significance

The material includes the aesthetic, artistic, technical, commercial, legal, and strategic aspects of the music industry. What is said is timeless in its historical significance for the music business and in its relevance for researchers engaged in studies on the dynamics of change in the global commercial music landscape.

Show moreShow less