Innovation Management - Strategies for Sustainable Success

In a world of constant change, innovation is the key to growth and competitiveness. This book offers practical strategies and proven methods for effective innovation management and also serves as a guide to setting up an innovation LAB. From idea generation to market readiness, it shows how innovation projects can be successfully implemented and innovation cultures promoted.

Learn how to overcome technological challenges, develop disruptive solutions, and tap into new business models. An indispensable guide for executives, innovators, and entrepreneurs who want to actively shape the future.