Hotel Convention Sales, Services and Operations

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Hotel Convention Sales, Services and Operations

Sales and marketing management Food and drink service industries Events management industry

Author: Pat Golden-Romero

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Language: English

Published by: Routledge

Published on: 7th June 2007

Format: LCP-protected ePub

Size: 9 Mb

ISBN: 9781136398070


This text provides a comprehensive look at the fast growing meetings and convention market segment. A useful “how- to” guide, it takes students through all aspects of selling and servicing a convention at a hotel or other group meeting facility.

In addition, it profiles the customer for meetings and conventions, the planners in charge of site selection, and facilities they commonly use. Also includes “Industry Insiders” planning tips and case studies direct from professionals in Convention Services departments.

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