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Digital Transformation of the Automotive Industry
Catalysts, Roadmap, Practice
Building on his decades of experience
The author develops comprehensive and pragmatic recommendations for action regarding the digital transformation of the automotive and supplier industries. At the heart is the transition from a vehicle-focused to a mobility-oriented business model.
Digital change and transformation
Based on the catalysts of the digital change, four digitization fields are structured, and a roadmap for their transformation is presented. The topics of comprehensive change in corporate culture and an agile and efficient information technology are covered in detail as vital success factors.
Practical insights and future outlook
Selected practical examples of innovative digitization projects provide additional ideas and impulses. An outlook on the automotive industry in the year 2040 completes the discourse.