20 Secrets to Success for NCAA Student-Athletes

Introduction

The premier NCAA student-athlete handbook, now in a second, updated edition designed for today’s competitive market and with a new chapter on name, image, and likeness (NIL) rights.

Career prospects for student-athletes

Few student-athletes dreaming of athletic stardom ever make it to the pros. Yet, the discipline and skills they’ve developed while balancing a sport and academics make them ideally suited for satisfying careers elsewhere.

Content and purpose of the book

The book’s authors draw on personal experience, interviews, expert opinion, and industry data to provide a game plan for student-athletes to help them transition from high school to college, navigate evolving rules about NIL rights, and find success in life after college.

Guidance and resources

Modeled after Stephen Covey’s The 7 Habits of Highly Effective People, this expanded and updated guide provides a much-needed strategy for student-athletes as they prepare for postcollege careers, while serving as a valuable resource for their parents, coaches, and sports administrators across the country.