West Meets East

£120.99

West Meets East

Building Theoretical Bridges

Business strategy Management and management techniques

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Collection: Research Methodology in Strategy and Management

Language: English

Published by: Emerald Group Publishing Limited

Published on: 13th July 2012

Format: LCP-protected ePub

Size: 2 Mb

ISBN: 9781781900291


Mission of the Book Series

This book series's mission is to provide a forum for critique, commentary and discussion about key methodology issues in the strategic management field. Strategic management relies on an array of complex methods drawn from various allied disciplines to examine how managers attempt to lead their firms toward success.

Overview of the Eighth Volume

The eighth volume of the series is built around the theme of "West Meets East: Building Theoretical Bridges". Within this overarching theme, this volume consists of two parts. The first is "Methods for Discovery and Theory Building" and the second is "Western Theories and Concepts in the Eastern Context".

Contributors and Focus

While the contributors of this volume are from an array of country backgrounds including Australia, China, Denmark, Germany, Korea, New Zealand, Singapore, Spain, Taiwan, the UK and the USA, the majority of the chapters refer to Asia, especially China, as the powerhouse of the global economic growth.

Goals

We hope that the methodological insights offered in this volume will help build the theoretical bridges between the West and the East.

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