£295.00
Total R & D Management
Strategies and Tactics for 21st Century Healthcare Manufacturers
About the Book
Drawing on a lifetime of experience, Roger Dobbah gives readers an in-depth view of R&D survival strategies and tactics and demonstrates how to apply them to any organization.
The author provides insights into the role of R&D, the crucial topic of creativity and innovation, and the differences and similarities between general management and R&D management.