£34.99
Thriving as a Communication or PR Major
Navigating the Hidden Path to Industry Success
Are you interested in a career in media industries?
Do you want to design the branding for global clients for a PR Agency? Be the lead anchor for your favorite network sports program? Make headlines by investigating corruption that leads to social change? How do you market yourself for these jobs?
This book takes a storytelling approach to help prepare readers for a successful college career in the media industries: public relations, advertising, sports media, broadcast, and journalism.
What does the book cover?
The book begins with the basics to help orient readers to college life and offer tips for coursework and campus media. Then, the author provides insights from over 14 years working with interns in public relations and his scholarship on internships to prepare readers to apply for competitive internships.
How does the book help?
The book teaches readers to sift through the fine print of internship and job postings to understand your role and responsibilities, help you prepare for the implicit and explicit expectations at the work site, and become a marketable commodity that can make you an attractive candidate for your ideal career.