£52.99
This book shows how the people carrying out industrial commercial development perform the vital functions and deals with the organization and structure of commercial development.
It describes the change in thinking of chemical companies from a product-oriented outlook to a business-oriented one.
Aligning Corporate Lifecycles and Product Lifecycles
New Product Development
Product Development
Chemical Product Design
Industrial Product Design of Solids and Liquids
Business Chemistry
Product Development
Innovation Management and New Product Development for Engineers, Volume I
Product Development
Product Design
Introduction to Product Design and Development for Engineers
Managing Technology and Product Development Programmes