Overview

This essential step-by-step guide for anyone launching or expanding a successful business has been used by over a million entrepreneurs.

It includes expert help, worksheets to jumpstart the process, a sample business plan, tips on impressing funders, winning tips for competitions, and more.

Usage and Content

Used in the top business schools throughout the nation, the book covers every aspect of a successful business plan, from the components of the actual plan, to making the plan compelling, to presentation methods, to looking for money, and much more.