Steve Jobs and the Apple Experience (EBOOK BUNDLE)

£63.00

Steve Jobs and the Apple Experience (EBOOK BUNDLE)

Business strategy Management and management techniques Management: leadership and motivation Management decision making

Author: Carmine Gallo

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Language: English

Published by: McGraw Hill

Published on: 11th May 2012

Format: LCP-protected ePub

Size: 6 Mb

ISBN: 9780071806206


RETHINK your products. REVITALIZE your brand. REINVENT your business.

3 eBooks in 1!

THE PRESENTATION SECRETS OF STEVE JOBS

The Wall Street Journal bestselling guide to unforgettable presentations

The Presentation Secrets of Steve Jobs reveals the operating system behind any great presentation and provides you with a quick-start guide to design your own passionate interfaces with your audiences.”
—Cliff Atkinson, author of Beyond Bullet Points and The Activist Audience

THE INNOVATION SECRETS OF STEVE JOBS

"Apple changed the world with the Mac and hasn''t stopped innovating since. Carmine Gallo reveals the secrets and gives you the tools to unleash your inner Steve."
—Marc Benioff, chairman and CEO of salesforce.com and author of the national bestseller Behind the Cloud

THE APPLE EXPERIENCE

Apple’s 5 Core Principles—now in the palm of your hand!

"There are three pillars of enchantment: likability, trustworthiness, and quality. The Apple experience is the best modern-day example of all three pillars. Carmine''s book will help you understand and implement the same kind of world-class experience."
—Guy Kawasaki, author of Enchantment: The Art of Changing Hearts, Minds, and Actions and former chief evangelist of Apple

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