Smart Brevity

£8.49

Smart Brevity

The Power of Saying More with Less

Writing and editing guides International business Business communication and presentation

Authors: Roy Schwartz, Mike Allen, Jim VandeHei

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Language: English

Published by: John Murray Business

Published on: 12th January 2023

Format: LCP-protected ePub

ISBN: 9781399809665


THE WALL STREET JOURNAL AND USA TODAY BESTSELLING GUIDE TO BRILLIANT COMMUNICATION

"If getting your message across matters to you, this is the way to do it." - Arianna Huffington, founder and CEO, Thrive

Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. Now, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity.

In SMART BREVITY: The Power of Saying More with Less, Axios co-founders Jim VandeHei, Mike Allen, and Roy Schwartz show you how to say more with less in virtually any format. They also share communications lessons learned from their decades of experience in media, business and communications.

SEE WHAT REVIEWERS ARE SAYING ABOUT SMART BREVITY:

⭐⭐⭐⭐⭐ "This book is soooo good"

⭐⭐⭐⭐⭐ "Love this book, short, punchy, deep, simple and easy to implement"

⭐⭐⭐⭐⭐ "Genius wrapped in generosity: it shows you how to care about your audience's time"

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