£14.99

Science of Brand Associations: Win Minds, Win Markets

Sales and marketing Market research

Authors: Ulli, Ulli Appelbaum

Dinosaur mascot

Language: English

Published by: Ulli Appelbaum

Format: LCP-protected ePub

ISBN: 9798994568323

You may also like

Advertising and Branding: Concepts, Methodologies, Tools, and Applications

Advertising and Branding: Concepts, Methodologies, Tools, and Applications

Science and Art of Branding

Science and Art of Branding

Branding Brilliance: Crafting a Memorable Brand Identity that Resonates

Notes from the Brand Stand: Thoughts on Emotional Branding from Someone Who Has Fought for Consumer Attention and Won

Brand Plan Rx: The Marketer's Guide to Building a Thriving Health and Wellness Brand

Brands and Brand Management

Branding Between the Ears: Using Cognitive Science to Build Lasting Customer Connections

Branding Between the Ears: Using Cognitive Science to Build Lasting Customer Connections

Brands and Consumers

Brands and Consumers

Power of Brand Ownership

Nostalgic Branding in the Toy Industry

Nostalgic Branding in the Toy Industry

Using Behavioral Science in Marketing

Using Behavioral Science in Marketing

Brand Psychology