Remodelling Communication

£24.99

Remodelling Communication

From WWII to the WWW

Communication studies History: specific events and topics Media studies

Author: Gary Genosko

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Language: English

Published by: University of Toronto Press

Published on: 15th July 2013

Format: LCP-protected ePub

Size: 172 pages

ISBN: 9781442699724


Covering major developments from post-war cybernetics and telegraphy to the Internet and our networked society

Remodelling Communication explores the critical literature from across disciplines and eras on the models used for studying communications and culture.

Proceeding model-by-model, Genosko provides detailed explanations of mathematical, semiotic, and reception theory's encoding/decoding models, as well as Baudrillard's critique of models and general models that bring together a variety of disciplinary perspectives. Providing a dynamic, forward-looking reorientation towards a new universe of reference, Remodelling Communication makes a significant, productive contribution to communication theory.

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