Application of Psychology

Whereas basic researchers test theories about mind and behaviour, applied psychologists are motivated by a desire to solve practical human problems. Four particularly active areas of application are health, education, business, and law.

Today, many psychologists work in the emerging area of health psychology, the application of psychology to the promotion of physical health and the prevention and treatment of illness.

Researchers in this area have shown that human health and well-being depend on both biological and psychological factors.

Textbook Overview

This informative textbook combining theory and practice and designed for both students and experienced professionals in various fields of Psychology.