Pr t- -Porter, Paris and Women

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Pr t- -Porter, Paris and Women

A Cultural Study of French Readymade Fashion, 1945-68

Fashion and textile design History Material culture Cultural studies: dress and society Fashion and beauty industries

Author: Alexis Romano

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Collection: Fashion: Visual & Material Interconnections

Language: English

Published by: Bloomsbury Visual Arts

Published on: 19th May 2022

Format: LCP-protected ePub

Size: 264 pages

ISBN: 9781350126213


In the first critical history of French ready-made fashion

Alexis Romano examines an array of cultural sources, including surviving garments, fashion magazines, film, photography and interviews, to weave together previously disparate historical narratives. The resulting volume – Prêt-à-Porter: Paris and Women – situates the ready-made in wider cultural discourses of art, design, urbanism, technology and international policy.

Through a close study of fashion magazines, including Vogue and Elle, Romano reveals how the French ready-made and the genre of fashion photography in France developed in tandem. Analyses of representations of space, women and prêt-à-porter in such magazines – alongside other cultural ephemera such as contemporary film, documentary photography and family photographs – demonstrate that popular conceptions of fashion and modernity shifted in the period 1945-68.

By connecting national and personal histories, Prêt-à-Porter: Paris and Women reveals the importance of the ready-made to broader narratives of postwar reconstruction, national identity, gender and international dialogue.

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