One Strategy

£33.00

One Strategy

Organization, Planning, and Decision Making

Business and Management Business strategy

Authors: Steven Sinofsky, Marco Iansiti

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Language: English

Published by: Wiley

Published on: 16th November 2009

Format: LCP-protected ePub

Size: 956 Kb

ISBN: 9780470590058


Learn from the concepts, capabilities, processes, and behaviors that aligned around one strategy with the hard-won, first-person wisdom found in One Strategy.

Challenging traditional views of strategy and operational execution, this book—written by Microsoft executive Steven Sinofsky with Harvard Business School professor Marco Iansiti—describes how you can drive innovation by connecting the potential of strategic opportunities to the impact of operational execution.

Lessons and Insights

  • Lessons from the unique combination of real-world experience managing a large scale organization with academic research in strategy and innovation
  • Reveals what it takes to align a complex organization around one strategy, manage its execution, and reach for "strategic integrity"
  • Written by Microsoft executive Steven Sinofsky with Harvard Business School professor Marco Iansiti—a combined forty years of management and research experience
  • A unique perspective on strategy development, alignment, and execution

Drawn from Sinofsky's internal Microsoft blog where he communicated some of the management processes the team put to work while developing a 4,000 person, multi-year project—Microsoft Windows 7—One Strategy shares the hard-won insights you can use to successfully make the leap from strategy to execution.

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