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Managing Technological Innovation: Tools And Methods
Introduction
The management of technological innovation is both an art, as well as a science; the process involves the know-how and technological core skills to deliver the functionality on the one hand, and (with an ear on the ground) the ability to identify changes in technologies to come up with new innovations on the other. This requires, as a result, frameworks, system tools, and methodologies to improve the yield in innovations.
Overview of the Book
Managing Technological Innovation provides a set of tools and case studies for R&D managers to effectively manage technological innovations — from the identifying of technological needs to the launch of the product. The book is divided into five parts.
Part 1: Policies and Strategies
Part 1 addresses the policies and strategies necessary to provide direction to R&D organizations in the management of technological innovation.
Part 2: Technological Assessment
Part 2 focuses on technological assessment; presenting the methods available to better matching of technologies to strategic directions, supported with case studies to illustrate the evaluation methods.
Part 3: Development of Technological Portfolios
Part 3 covers the development and building of technological portfolios with new products, as well as mitigation strategies.
Part 4: Execution Phase
Part 4 focus on the execution phase of built portfolios — the development of new products.
Part 5: Market Diffusion
And finally, Part 5 rounds up with a study on the factors which impact the diffusion of technological innovations into the marketplace.
Target Audience
This book is a practical guide for R&D professions and designers, as well as a case study reference for graduate students in pursuit of their project work.