The authors of this book have reverse-engineered the leadership techniques and strategies used to lead SEAL teams in combat and applied them to the business world. The lessons they present—lessons that focus on the ability to create, manage, and lead effective teams—are as appropriate in the boardrooms of New York as they are on the battlefield. The book will teach leaders how to:

What You Will Learn

Effectively communicate objectives in a way that builds loyalty, and educates and motivates your workforce.

Construct and re-enforce organizational structures that optimize communication and decision-making processes.

Acquire and keep essential team members without resorting to pay increases.

Train and maintain an effective, market-leading team.

Leverage team members to expand and contract a workforce rapidly without business risk.

Turn an employee into a profit center, with real-life stories from the front lines to illustrate their points as well as examples from the business world, the Cannons’ book will provide valuable guidance to managers and leaders.