Key Concepts in Public Relations

£28.79

Key Concepts in Public Relations

Study and learning skills: general Public relations

Author: Sandra Cain

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Collection: Key Concepts

Language: English

Published by: Bloomsbury Academic

Published on: 30th April 2009

Format: LCP-protected ePub

Size: 264 pages

ISBN: 9781137021748


Glossary

An in-depth glossary, this accessible book successfully introduces students to the key concepts, themes and principles of Public Relations.

Terms are organized alphabetically and are fully cross-referenced for ease of use.

Suggestions for further reading help to consolidate knowledge and aid understanding.

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