Overview

This book covers the different aspects, such as patents, trademarks and copyright of Intellectual Property (IP) from a more practical business perspective. Intellectual Property and Assessing its Financial Value describes the differences between regions, mainly the differences between the US and EU. In addition, several tools are presented for assessing the value of new IP, which is of importance before engaging on a new project that could result in new IP or for licensing purposes.

Content Summary

The first chapter introduces the different types of IP and illustrates the business importance of capturing and safeguarding IP. The second chapter discusses patents and other forms of IP, with subsequent chapters exploring copyright and trademarks in more detail. A concluding chapter addresses the future of systems that can assess new IP value.

Key Features

Introduces IP and various features from a business perspective

Includes tools to assess the value of new IP

Provides a comprehensive and practical insight into IP

Explores other forms of IP including designs, models, breeders rights, and domain names

Offers an applied approach to IP and systems to evaluate the value of new IP