Innovation Policies in the European News Media Industry

£119.50

Innovation Policies in the European News Media Industry

A Comparative Study

Economics Business innovation Sales and marketing Publishing industry and journalism Entertainment and media law

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Collection: Media Business and Innovation

Language: English

Published by: Springer

Published on: 15th February 2017

Format: LCP-protected ePub

Size: 626 Kb

ISBN: 9783319452043


Overview

This book explores the importance and the types of media innovation policies formulated and implemented in various European countries. Each country analysis illustrates the evolution and structure of news media markets and media cross-ownership policies in recent years and evaluates how innovation policies stimulate innovative activities in journalism and news media.

Objective

The main objective of this book is to promote discussion on how innovation policies can help the news media industry to meet development needs and requirements in the future.

Intended Audience

It will help scholars, politicians and practitioners in the media industry to identify best practices to support innovation in a rapidly changing news media landscape.

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