Many studies have been conducted over the years on the importance of visual perception and visual communication. The consistent takeaway is that using visuals makes a difference in how humans communicate. And then there’s the jury setting itself—it is like no other. And that matters, too. Appreciating how jury trials are fundamentally different from other communication settings is critical to the effective design of our trial visuals.

At its core,Images with Impact: Design and Use of Winning Trial Visualsis about helping to win trials with effective visual images. Each chapter builds to give substantive ideas, design guidance, and practical and legal tips for improving jury visuals.