Overview of the Meetings and Convention Market

This text provides a comprehensive look at the fast growing meetings and convention market segment.

Guide for Students

A useful “how- to” guide, it takes students through all aspects of selling and servicing a convention at a hotel or other group meeting facility.

Profiles and Insights

In addition, it profiles the customer for meetings and conventions, the planners in charge of site selection, and facilities they commonly use.

Additional Resources

Also includes “Industry Insiders” planning tips and case studies direct from professionals in Convention Services departments.