£11.66
£11.70
God Is in the Crowd
Part call to action and part riveting personal story, God Is in the Crowd offers an original proposal for ensuring the survival of Judaism, from a pioneering social activist and Harvard MBA business leader who served as a fighter in the Israel Air Force
Born to a secular Jewish family in Florida, Tal Keinan developed an early interest in Judaism, piqued by a Christian minister at Exeter. That interest took him down an unlikely path to becoming a fighter pilot in the Israel Air Force. After years of service, though, he began to question what he was fighting for. If Israeli society was based on Jewish ideals, what distinctive qualities in those ideals were worth the sacrifices he was making? Realizing he knew little about Judaism, Keinan then set out on a mission to educate himself. What he discovered was that Judaism is very much worth saving, but also that the number of Jews in the world is decreasing at an alarming rate. What could be done to reverse those numbers? Through the prism of his own dramatic personal story and the lessons he learned from his professional life, Keinan embarks on an investigation of the core values of Judaism in the twenty-first century. He argues forcefully that the science of Crowd Wisdom (aka swarm intelligence or collective intelligence) has played a key role in Jewish survival over the centuries, and looks to the relationship between American and Israeli Jews to enrich world Jewry in a post-Diaspora age. God Is in the Crowd presents an innovative plan in which the wisdom of the Jewish crowd is harnessed to endow Judaism with new purpose and save it from extinction.