Are you thinking of buying a franchise or franchising your own business?

This indispensable guide tells you how to do it—and save time and money in the process. Franchise expert Erwin J. Keup shares his nearly 40 years of franchise experience and reveals what to expect and how to avoid costly mistakes. You’ll learn to:

Determine if running a franchise is right for you

Evaluate the advantages and disadvantages of franchising

Understand the legal terms and documents associated with franchising

Navigate the offering circular and identify what items it should contain

Decide whether you should buy a franchise or start a business from scratch

Select the best method for expanding your existing business

Determine the optimum time to franchise your business

This book includes actual franchise documents:

Two sample Uniform Franchise Offering Circulars

Two sample franchise agreements

Franchise application form

Site evaluation form

Operational manual outline

Plus, this guide is packed with checklists to help you:

Investigate franchisors

Interview existing franchisees

Assess your suitability for running a franchise

Prepare the required information before purchasing a franchise