Excellence in Managing Worldwide Customer Relationships

£94.99

Excellence in Managing Worldwide Customer Relationships

Business and Management Engineering: general

Author: Thomas A. Cook

Dinosaur mascot

Collection: Global Warrior Series #3

Language: English

Published by: CRC Press

Published on: 19th December 2016

Format: LCP-protected ePub

Size: 11 Mb

ISBN: 9781315356099


Every company is recognizing the critical importance of protecting its customer base by raising the bar of its customer service prowess. Excellence in Managing Worldwide Customer Relationships identifies the risks companies face when expanding their business model in both domestic and overseas markets and offers solutions, strategies, and a structure to minimize obstacles when selling to domestic and foreign markets while satisfying customers and developing new business.

This fifth book in the Global Warrior Series looks at the obstacles in customer service management and provides a 10-step process for developing a best-practices approach that offers the best opportunity for excellence, world class initiatives, and high client satisfaction and retention levels. It focuses on technology, along with other measures and how it can be utilized in customer service relationships that will enhance the customers’ loyalty. As companies grow within their North American markets and internationally, the book will also look at customer service in home markets, as well as in global operations, cultural issues, and expanding into world markets.

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