Elements of Blogging

£39.99

Elements of Blogging

Expanding the Conversation of Journalism

The Arts Communication studies Media studies News media and journalism History Internet: general works Web graphics and design

Authors: Mark Leccese, Jerry Lanson

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Language: English

Published by: Routledge

Published on: 16th July 2015

Format: LCP-protected ePub

Size: 5 Mb

ISBN: 9781317694236


Becoming a blogger takes practice, hard work, and, ultimately, a passion for the craft. Whether you plan to blog on politics or parenting, The Elements of Blogging is designed to give you the skills and strategies to get started, to sustain your work, and to seek out a robust audience. This book is loaded with practical advice on important topics such as determining a niche, finding the best stories, and blogging effectively and ethically. It features examples from both amateur and professional bloggers that show the techniques for building an argument, finding a voice, crafting a headline, and establishing a brand.

Key features:

Real-world applicability. This book includes thumbnail profiles of bloggers and their sites, which illuminate key skills you will need to become an effective blogger

Interactivity. Each chapter features discussion points and exercises intended to get you to think about, reflect on, and apply the contents of each chapter

Creativity. While this book dives into software and plug-ins for bloggers, its main goal is to cover how to write blogs on a myriad of topics: news, opinion pieces, travel, politics, art, and more.

Visit the companion website: http://www.theelementsofblogging.com/

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