Driving Green Consumerism Through Strategic Sustainability Marketing

£205.00

Driving Green Consumerism Through Strategic Sustainability Marketing

Environmentally-friendly (‘green’) architecture and design Business and the environment; ‘green’ approaches to business Sales and marketing

Dinosaur mascot

Language: English

Published by: Business Science Reference

Published on: 30 November 2017

Format: LCP-protected ePub

Size: 301 pages

ISBN: 9781522529149

You may also like

Green Production Strategies for Sustainability

Green Production Strategies for Sustainability

Green Consumerism: Perspectives, Sustainability, and Behavior

Green Consumerism: Perspectives, Sustainability, and Behavior

Sustainability in Marketing Practice

Sustainability in Marketing Practice

Green Marketing as a Positive Driver Toward Business Sustainability

Green Marketing as a Positive Driver Toward Business Sustainability

Marketing for Sustainable Development

Marketing for Sustainable Development

From Gimmick to Strategy: The Evolution of Green Marketing in Today's Marketplace

From Gimmick to Strategy: The Evolution of Green Marketing in Today's Marketplace

Greener Marketing

Greener Marketing

Greener Marketing

Greener Marketing

Green Marketing Perspectives

Green Marketing Perspectives

Inspiring Green Consumer Choices

Inspiring Green Consumer Choices

Marketing the Green School: Form, Function, and the Future

Marketing the Green School: Form, Function, and the Future

Sustainability Marketing

Sustainability Marketing