Cruise Operations Management

£52.99

Cruise Operations Management

Hospitality Perspectives

Retail and wholesale industries Hospitality and service industries

Authors: Philip Gibson, Richard Parkman

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Language: English

Published by: Routledge

Published on: 21 September 2018

Format: LCP-protected ePub

Size: 11 Mb

ISBN: 9781351379533


Cruise Operations Management: Hospitality Perspectives offers a comprehensive and contextualised overview of hospitality services for the cruise industry. As well as providing a background to the cruise industry, it also looks deeper into the management issues, providing a practical guide for students and professionals alike.

Since the last edition of this book was published, there have been many important developments in the industry. This third edition has been updated to include:

New content on

health, safety and security, sustainability, environmental impacts of cruise operations, changing and emerging markets, professionalism and talent management, innovation and digital technologies

A new chapter on

''Leadership in the cruise industry''

New international case studies throughout

to provide a real-world insight into the industry

Additional online resources

including PowerPoint slides for instructors and student quizzes to test knowledge

This comprehensive, accessible and engaging text is essential reading for all those seeking to study cruise operations management whether for academic or vocational reasons.

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