Introduction

To earn a living these days, your photography has to rise above a lot of noise, so you need all the advantages you can get. Here, Dan M. Lee gives you back-to-back hard-hitting ideas that are proven to make every shot in your portfolio a stand-out image that grabs attention and wins new clients.

Why Creativity Matters

Clients recognize and reward creativity. It''s not enough to be competent with a camera: you need to experiment, find new perspectives, and innovate your workflow if you want to stay competitive. Whether that''s using drones for aerial viewpoints, or creating perfect 360-degree real-estate images, this book gives you the edge you need to make it as a professional photographer.