Complete Idiot's Guide to Starting Your Own Business, 6th Edition

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Complete Idiot's Guide to Starting Your Own Business, 6th Edition

The Only Book You Need for Entrepreneurial Success

Entrepreneurship / Start-ups Management decision making Small businesses and self-employment

Author: Ed Paulson

Dinosaur mascot

Language: English

Published by: DK

Published on: 1st October 2012

Format: LCP-protected ePub

Size: 3 Mb

ISBN: 9780241885000


Web content (formerly CD-ROM content)

The Complete Idiot's Guide® to Starting Your Own Business, Sixth Edition will contain completely refreshed content and as well as new components that feature the basics of creating a web strategy, even for businesses that aren''t focused on web commerce. In addition, this new edition will feature a chapter on leveraging social media as a tool for selling products and marketing businesses. All of the CD-ROM content from the previous edition, plus a full sample business plan, will be available to readers on the Complete Idiot's Guide® website, idiotsguides.com.

Web content (formerly CD-ROM content)

As with the previous edition, readers will have access to over 120 forms and documents that can be used for a multitude of business purposes. The web content will also contain new bonus chapters in addition to the updated chapters that were previously featured on the CD-ROM.

Topics included in the book:

  • Writing a business plan
  • Obtaining critical financing and capital
  • Tips on buying an existing business
  • What to know when considering a franchise
  • Helpful marketing tips
  • Tips for social media marketing
  • Ideas for increasing sales volume
  • Managing employees, both good and bad
  • Managing payroll taxes
  • Developing an accounting strategy
  • Handling credit card sales
  • Developing rapport with your banker
  • Doing business with China
  • Managing cash flow
  • Developing a sound web strategy
  • What to consider when incorporating

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