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Building a Customer Service Culture
The Seven Serviceelements of Customer Success
The Importance of Customer Service
The tenets of excellent customer service are central to any organization that creates or delivers products or services. In fact, excellent customer service is a bigger differentiator today than it was twenty years ago. Customers are hungry for good service; they are hungry to establish long-term relationships with those who provide not only a one-time solution but serve as a long-term resource.
Challenges in Implementing Customer Service Principles
There is a problem, however. Organizations and the people who work within them have difficulty implementing the principles of customer service. The vast majority of books and training materials on customer service teach the concepts, but do not provide the tools to implement them.
Introducing The Seven Service Elements of Customer Success
In The Seven Service Elements of Customer Success, we take you on an enjoyable journey where you will learn about the foundational principles of customer service and acquire the tools to implement those principles. These application tools will help make you more successful in your job and simultaneously contribute to an enhanced service culture in your organization.
Blending Knowledge for Sustainable Success
In the pages that follow, we blend classic knowledge with new information to create valuable insights about how to make customer service a sustainable competitive advantage in your job—and for your organization.
