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Behind Ethical Consumption

Purchasing motives and marketing strategies for organic food products, non-GMOs, bio-fuels

Occupational and industrial psychology Business strategy Business ethics and social responsibility Sales and marketing management Market research History of specific companies / corporate history Conservation of the environment

Author: Gianluigi Guido

Language: English

Published by: Peter Lang AG, Internationaler Verlag der Wissenschaften

Published on: 31st May 2017

Format: LCP-protected ePub

Size: 21 Mb

ISBN: 9783034335782

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