Understanding Motivation

In reality, motivation is remarkably simple. It has to do with how individuals are treated and how good they feel about what they are doing.

However, what you have to do to get people motivated, and then to keep them that way, is not quite so easy.

And once people are motivated, sustaining their momentum requires constant vigilance, but the effort is well worthwhile.

The simple and powerful truth is that highly motivated people will perform well and achieve incredible results.

This book helps you understand the nature of motivation and gives practical suggestions as to how to go about creating highly motivated people and sustaining their momentum.

‘Motivating people means understanding what drives and stimulates people to work well. It is achieved through a combination of understanding their individual needs and creating the opportunities for them to want to work well.’