Pixar and the Aesthetic Imagination

£25.00

Pixar and the Aesthetic Imagination

Animation, Storytelling, and Digital Culture

History of art Films, cinema Animated films and animation Popular culture

Author: Eric Herhuth

Dinosaur mascot

Language: English

Published by: University of California Press

Published on: 10 January 2017

Format: LCP-protected ePub

ISBN: 9780520966055


Pixar and the Aesthetic Imagination

Eric Herhuth draws upon film theory, animation theory, and philosophy to examine how animated films address aesthetic experience within contexts of technological, environmental, and sociocultural change. Since producing the first fully computer-animated feature film, Pixar Animation Studios has been a creative force in digital culture and popular entertainment.

But, more specifically, its depictions of uncanny toys, technologically sublime worlds, fantastic characters, and meaningful sensations explore aesthetic experience and its relation to developments in global media, creative capitalism, and consumer culture. This investigation finds in Pixar’s artificial worlds and transformational stories opportunities for thinking through aesthetics as a contested domain committed to newness and innovation as well as to criticism and pluralistic thought.

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