Introduction to International Business

All business large and small are inspired to carry on business across the globe. The basic tasks and functions of international business are much the same as for domestic firms but there is significantly greater difficulty in performing them effectively.

In order to take advantage of global opportunities, as well as meet the challenges presented by so doing a number of concepts can be particularly useful. The functional areas cover business management in technology transfers foreign exchange transactions investments in subsidiaries grouping countries themselves with view to minimize or remove trade barriers and grouping between countries etc.

This book provides deep insight to various dimensions of issues relating to development of this subject.